Google Algorithm 2015 Timeline – History
This is purely a reference page with Google Algorithm 2015 timeline of their respective updates.
RankBrain* — October 26, 2015
Google made a major announcement, revealing that machine learning had been a part of the algorithm for months, contributing to the 3rd most influential ranking factor. *Note: This is an announcement date – we believe the actual launch was closer to spring 2015.
Google Algorithm 2015
Panda 4.2 (#28) — July 17, 2015
Google announced what was most likely a Panda data refresh, saying that it could take months to fully roll out. The immediate impact was unclear, and there were no clear signs of a major algorithm update.
Google Panda Update: Everything We Know About Panda 4.2 (The SEM Post)
Google Panda 4.2 Is Here (SEL)
The Quality Update — May 3, 2015
After many reports of large-scale ranking changes, originally dubbed “Phantom 2”, Google acknowledged a core algorithm change impacting “quality signals”. This update seems to have had a broad impact, but Google didn’t reveal any specifics about the nature of the signals involved.
Mobile Update AKA “Mobilegeddon” — April 22, 2015
In a rare move, Google pre-announced an algorithm update, telling us that mobile rankings would differ for mobile-friendly sites starting on April 21st. The impact of this update was, in the short-term, much smaller than expected, and our data showed that algorithm flux peaked on April 22nd.
Unnamed Update — February 4, 2015
Multiple SERP-trackers and many webmasters reported major flux in Google SERPs. Speculation ranged from an e-commerce focused update to a mobile usability update. Google did not officially confirm an update.
Google Brand-eCommerce “Update” causing fluctuations (Searchmetrics)
Footnote: this reference page was compiled, totally from this source and no claim of authorship is intended.